- Posted by Sue
- On 28th October 2019
Business owners are, on the whole, very serious about their businesses, so why do so many good businesses fail?
Often, when we talk to business owners looking for support in their business, they describe the product they sell or service they provide with enthusiasm and excitement; they’re passionate about what they do and they are genuinely good at it. However, many business owners who went into business because they were good at something or because they enjoyed it end up struggling.
One example of this would be a talented hair dressing salon owner I met recently; she loved cutting and styling hair and, after of years of working for others, decided to open her own salon. She was very good at what she did and even taught colouring techniques for a high end brand that recruited her having seen some of her models, yet her business was not making a substantial profit, she was on the whole making ends meet but on just.
After discussing this with her, she surmised the problem in the following statement, “I love what I do, I just don’t know how to run a business.”
Over the last 12 years we have heard this so many times if fact this is true for many business owners; you can have all the skill, talent and qualifications for a business idea that you like, but without at least a little business running expertise, you will never be able to make a success of your business.
Business owners often set up businesses having little or no clue about cash flow, profit and loss or break-even points, team training, marketing or leadership skills, let alone how to work on improving these areas in their business.
Part of what we do is to help business owners get to grips with business basics (although they really are anything but basic in their value). This helps business owners to ‘Take Control of Their Business’ and unleash their potential.
During our ‘Take Control of Your Business’ workshop we offer tactics, strategies and knowledge which when applied will enable the attendees to transforming their fantastic ideas and skills into a serious business ventures enabling them to build the business they desire.